Kealeboga, a 50-year-old business owner in Gaborone, runs a mid-sized company with a loyal team of employees. Like many responsible employers in Botswana, he knows that his staff are the backbone of his business. But in today’s competitive job market, simply offering a salary is no longer enough. Employees want more—security, care, and benefits that show they matter.
That’s where group life assurance benefits come in. With the right plan, employers can protect their staff and improve loyalty, morale, and long-term retention. The Bona Life Group Life Assurance Policy makes it easy and affordable to give your team the protection they deserve—while strengthening your company in the process.
What Is Group Life Assurance?
Group life assurance is a policy purchased by an employer that provides life insurance coverage for a group of employees. If an employee passes away while covered under the plan, their nominated beneficiaries receive a lump-sum payout—giving their family crucial financial support.
Unlike personal life insurance, this benefit is provided by the employer at little or no cost to the employee, and is often seen as a symbol of trust, care, and responsibility.
In today’s business environment, especially in Botswana, offering group life insurance is no longer optional—it’s a mark of a forward-thinking, people-first company.
Why Employee Retention Should Be a Business Priority
High employee turnover is costly. Every time someone leaves, businesses face:
- Recruitment costs
- Training and onboarding expenses
- Lost productivity and continuity
- Disruption in team dynamics and morale
Did You Know? Replacing an employee can cost up to 50%–200% of their annual salary, depending on the role.
Losing experienced employees doesn’t just hurt your bottom line—it weakens your business. That’s why retention is not just an HR concern; it’s a business strategy.
How Group Life Assurance Supports Employee Retention
Demonstrates Employer Care and Responsibility
When you offer life assurance, employees feel valued. It shows you care not just about their work, but about their lives and families. That kind of care builds loyalty.
Builds Trust and Long-Term Commitment
Benefits like group life insurance in Botswana give workers a sense of security. When they know they’re protected, they’re more likely to stay and grow with the company.
Enhances Employer Branding and Hiring
A comprehensive benefits package makes your business more attractive to skilled workers. In fact:
“Companies with strong benefits packages see up to 50% higher employee retention rates.” — Harvard Business Review
Group life assurance can give you a competitive edge when hiring—and help you keep the best people longer.
Group Life Assurance Benefits for Employers
It’s not just employees who benefit. For employers like Kealeboga, offering group cover is a strategic business move.
Here’s why:
- Cost-effective – More affordable than offering individual policies
- Low administrative burden – Simple setup and easy to manage, especially with Bona Life
- Potential tax benefits – Depending on local laws, premiums may be deductible
- Improved morale and productivity – When staff feel secure, they perform better
- Stronger company culture – Builds a sense of shared purpose and care
Why Choose Bona Life as Your Group Life Provider?
Bona Life understands the needs of Batswana businesses. As a trusted, Botswana-based insurer, we offer:
- Local expertise and understanding of business environments in Botswana
- Customizable policies to suit small, medium, and large companies
- Efficient claims processing to support employees' families when it matters most
- Dedicated business consultants who simplify the entire process
Whether you have 5 employees or 500, Bona Life offers a solution that fits.
How to Set Up Group Life Assurance with Bona Life
Setting up a group life assurance policy with Bona Life is simple and straightforward:
- Schedule a consultation – Talk to a Bona Life advisor to understand your options
- Assess your workforce – Choose coverage based on employee needs and your budget
- Onboard your team – Easily enroll employees into the plan
- Activate and protect – Coverage begins and employees are secured
Our consultants walk you through each step, ensuring the policy aligns with your business goals and staff expectations.
👉 Learn more about Group Life Assurance from Bona Life
Group Life Assurance Is Smart Business
Offering group life assurance benefits is more than an act of kindness—it’s a smart business decision. It helps you retain great people, protect their families, and build a reputation as a caring employer.
Kealeboga made the decision not just to run a company—but to lead a workplace where people feel secure, supported, and proud to stay. With Bona Life, you can too.
Build a workplace your team never wants to leave. Explore Bona Life’s Group Life Assurance options and see how you can boost employee loyalty today.
📞 Call: +267 398 1800
📱 WhatsApp: +267 76 744 686
🌐 Visit: www.bonalife.co.bw